Reference
YLC
Sector
Creative, PR & Marketing
Salary
Competitive
Town/City
Singapore
Contract Type
Full time
Talk to Yeanne
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RESPONSIBILITIES
• Develop creative concepts tailored to project briefs and brand aesthetics
• Ideate themes, narratives, and visual styles aligning with brand positioning
• Research and craft relevant keywords for AI generative processes
• Optimize creative workflows and enhance visual outputs through AI strategy
• Define and guide styling directions, including wardrobe, props, set design and overall aesthetics
• Conceptualize and specify poses to achieve the desired visual impact
• Strategize the pairing of imagery and videos to create cohesive and compelling elements
• Collaborate with photographers, videographers, and retouchers to ensure seamless execution
• Oversee all phases of image and video production, including pre-production to postproduction
• Ensure the final outputs are polished, brand-aligned, and ready for distribution across relevant platforms
• Utilize AI tools and technology to enhance the quality and creativity of deliverables
• Take charge of the end-to-end creative process to ensure high-quality outputs that align with project goals and timelines
REQUIREMENTS
• Proven experience in creative production, preferably with expertise in AI generative tools
• Strong understanding of branding, visual storytelling, and aesthetics
• Proficiency in design and video editing tools, with knowledge of AI imaging software
• Proficiency in Generative AI tools, Adobe Photoshop, and Lightroom, with experience in Mac OS environments
• Familiarity with additional AI content creation tools (e.g., Ideogram for text-in-image creation,
• Magnificent AI for upscaling) is a plus
• Clear understanding of file processing and color management
• Basic knowledge of photography is an advantage
• Awareness of the ethical implications and potential impact of AI in digital content creation
• At least 3 years of relevant experience in a fast-paced digital production environment, particularly within the fashion and e-commerce sectors
• Excellent project management and collaboration skills
• Attention to detail and a passion for innovation in creative production
• Collaborative mindset that values diversity of thought and creative solutions
• Professional attitude with the ability to give and receive constructive feedback
• Deadline-driven with the ability to multitask effectively
• Well-organized with excellent time and task management skills
• Independent yet a strong team player
• Flexible, adaptable, self-motivated, diligent, and reliable
Only shortlisted candidates will be notified.
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