Louis Vuitton unveils architectural and culinary landmark in Beijing
Designed by Jun Aoki, a long-standing collaborator of the House for over 25 years, the architecture draws inspiration from the Taihu stone of classical Chinese gardens and a Nicolas Ghesquière dress from the Women’s Spring–Summer 2016 show.
Architecture, food and cultural programming are being used to extend dwell time, reinforce brand narrative and anchor relevance, often in key urban markets like Beijing and Shanghai. The Beijing Maison reflects a wider shift: from transactional shopping to experiential brand immersion, where stores double as social, cultural and lifestyle landmarks.
Set on the fourth floor of Maison Louis Vuitton Sanlitun, the café , Le Café Louis Vuitton unfolds as a sequence of immersive spaces, from a mirrored ‘infinite room’ entrance to softly contoured dining areas and a terrace that opens the house to the city below.
The excellence of the building continues inside, where the retail space extends over four levels. It offers the entirety of the Louis Vuitton universe, including men's and women's leather goods, ready-to-wear, jewelry, shoes, perfumes, beauty, accessories, and the new Maison collection.
