Creative Manager, APAC




Design, Production, Product, Technical





Contract Type

Full time

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Christian Bassett is recruiting a Creative Manager for the wide APAC region for a leading luxury hotel management company. 

A great opportunity to join the company In-House Creative Department. 

•     As the Regional Creative Manager, you will be responsible for driving creative initiatives that resonate with the region's unique cultural nuances and preferences.

•     Reporting to the Global Vice President of Creative, you will play a pivotal role in shaping the brand's creative direction and ensuring consistent excellence across APAC markets.

Job Descriptions:

Regional Creative Strategy

•     Develop and execute regional creative strategies aligned with the brand's global vision.

•     Integrate brand messaging, aesthetics, and storytelling within the APAC market.

•     Adapt creative concepts to resonate with local relevancy while maintaining brand integrity.

•     Regional and Local Cultural Understanding

•     Demonstrate a deep understanding of APAC region's diverse cultures, trends, and consumer behaviors.

•     Customize creative concepts and campaigns to resonate with local preferences.

Team Leadership

•     Build, lead and inspire a small team of creatives, fostering a collaborative and innovative environment.

•     Support the growth and development of team members.

Art Direction and Design

•     Provide clear direction to deliver high-quality visual and written content across various mediums.

•     Ensure consistency and alignment with brand guidelines.

•     Hands-on graphic design with elevated aesthetics and taste.

Collaboration and Alignment

•     Collaborate with cross-functional teams and regional stakeholders.

•     Align creative strategies with business objectives and market-specific requirements.

Professional Qualifications:

•     Strong proficiency in Adobe Creative Suite and other relevant design software.

•     Excellent communication and interpersonal skills, with the ability to collaborate and influence stakeholders globally and regionally.

•     Demonstrated understanding of APAC cultural nuances, market trends, and consumer preferences.

•     Proven leadership and team management skills, inspiring creative teams to deliver outstanding results.

•     Strategic mindset and ability to develop and execute creative strategies aligned with business objectives and regional requirements.

•     Track record of managing creative projects from concept to execution, ensuring high-quality deliverables within timelines and budgets.

•     Budget management experience, including resource allocation and vendor management.

•     Analytical mindset, leveraging performance metrics and consumer insights to inform creative decisions.

Education: Bachelor's degree in graphic design, visual communications, or a related field (preferred).


•     Minimum of 8 years of experience in a creative management role, with a focus on the APAC region.

•     Travel: As required.

Key Behavioural Competencies:

•     Leadership: Inspiring and motivating creative teams.

•     Communication: Collaborating and influencing stakeholders at all levels.

•     Strategic Thinking: Developing and executing creative strategies.

•     Adaptability: Understanding cultural nuances and consumer preferences.

•     Analytical Thinking: Analyzing performance metrics and consumer insights.

Key Functional Competencies:

•     Creative Strategy Development and Execution.

•     Cultural Adaptation.

•     Team Leadership and Development.

•     Creative Direction.

•     Project delivery.

•     Collaboration and Alignment.

Technical Skills and Knowledge:

•     Proficiency in Adobe Creative Suite and other relevant design software.

•     Strong understanding of design principles and aesthetics.

•     Budget management and vendor relationship skills.

•     Extensive knowledge of regional creative talents in the luxury and lifestyle industry.

Only shortlisted candidates will be notified.


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