Brand Manager

Reference

SG

Sector

Retail Management, Store Management

Salary

Competitive

Town/City

Singapore

Contract Type

Full time

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Christian Bassett is recruiting a Brand Manager for a premium confectionary European company.
 
Summary: 
• Opportunity to collaborate and learn from top talents in the FMCG industry 
• Reach excellence in brand management and in depth knowledge of APC region – one of the most dynamic in the world 
• Join a multinational company with global influence and job opportunities across the world 
• Embark on an exciting journey to triple business in Asia in the next 5 years 
 
Responsibilities: 
• Definition of Tablets strategy across APAC markets 
• Recommend portfolio architecture and 3Y innovation pipeline 
• Development of activation campaigns to ensure outstanding execution above and below the line (communication, barters, promotions, sampling, in store displays) 
• Analysis of panels to turn data into insight and fuel Tables strategy 
• Develop point of sales material and key promotional material in collaboration with Trade Marketing Manager 
• Pilot budget resources, pro-actively adjust, track and recommend modifications if required 
• Develop network and connections with other Regions and Central teams to ensure consistence, visibility and approval of APAC strategy and execution  
 
Key capabilities required 
• 7 to 10 years of experience in brand/portfolio management with a preference for FMCG background 
• Strategic agility to manage a pool of diverse markets with specificities and commonalities 
• Strong collaboration and stakeholder management skills to co-create winning plans and bring them to life 
• Action and results orientation 
• Rigorous with a knack for data analysis and insights 
• Appetite to learn 
 

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